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We have done the research and helped thousands of families choose the formula that is best for them and we welcome your questions.
Why is European formula healthier than US formula and which one should I choose?
This is a link to a detailed organic formula guide that contains all of the information you will need to help you choose the healthiest, safest organic formula for your baby. It is a fantastic resource and is regularly updated.
Are your products genuine?
Our number one priority is the health and safety of your baby. We have a passion for making the formula’s accessible for health conscious parents. All of the products we sell are guaranteed to be 100% genuine and authentic.
We source them directly from the manufacturer and ship them straight to you, with every step being trackable. We manage the end to end process, from manufacturer through delivery to you, to ensure the product is maintained and handled properly throughout the entire process.
When do your products expire?
We understand the need for freshness. Our products will have more than a year remaining until expiry. We turn over our inventory very quickly and have weekly deliveries direct from the manufacturer.
Are your products irradiated?
No. Our products are never irradiated.
Are the European formula’s FDA approved?
They are neither approved or disapproved, as they have never made an application for approval. We cannot be sure why this is the case as they are sold in over 70 countries throughout the world. One school of thought is that Big Pharma own the US formula manufacturer’s and this is why they have not attempted the FDA process.
Why is this not “USDA” certified organic?
All of our formula is manufactured in the EU. The USDA regulates the "organic" label within the USA and does not have jurisdiction in the EU. The EU has more stringent regulations regarding what can be considered an organic product, than those of the USDA. The farming standards for all of our brands go many steps beyond the EU organic regulations.
Why is the formula not available in supermarkets and other grocery stores?
Food products must be explicitly approved by the FDA to be sold in US stores.
Do I have to move up the stages based on age?
Higher stages of formula contain the necessary proteins and iron levels an older baby may need.
We always advise parents to choose the formula that corresponds to your baby's age to ensure that they are getting all of the formula benefits. It does not have to be exact to the day, you can wait until your current stage is finished before moving forward. This is normal and is fine for up to several weeks or even a month.
How much should I order?
We recommend that you purchase a small amount to start with and then buy the bulk packs in subsequent orders. That way you save money and have plenty of milk formula.
Can I use a Baby Brezza?
Yes. Baby Brezza settings can be found on their website under the International Tab. Click on the link below for the Brezza settings finder.
Can I prepare the formula without boiling the water?
While many parents do not boil the water they are preparing the formula with, it is advised to do so as it can eliminate bacteria.